Introduction Our annual Trends report is always a The result? Seven predictions on team effort, and this year’s team was the design and innovation challenges bigger and more diverse than ever. More and opportunities facing than 1,000 Fjordians and 85 clients from organizations, consumers and five continents inspired our report, each employeesin 2018. bringing their own individual perspectives and experiences to the table. We gathered insights in a broad range of formats—a mix of hastily-drawn thoughts on Post-it Notes, elegant (and not-so-elegant) illustrations, simple scribbles and long-form copy, or even some musings over a cup of coffee. We took every single one into workshops designed to hone the thinking and spot patterns.